I’m pleased to announce that my 10th book, MenAlive: Stop Killer Stress with Simple Energy Healing Tools will be available on Sunday July 1st! My previous books have been done with major publishers. The advantage of publishing with a big company is that they offer an “advance” on royalties to help cover the costs of cutting back on my counseling practice for the two years it takes to write a book and get it out in the world. They also pay all the costs to create the book, i.e. editing, formatting, cover design, and printing. Plus, they promote the book and get it in the book stores. They also take the risk of putting out a book that only a few people will want, thus losing the money they invest.
For doing all of that, they take most of the money on the sales generated. On a $20 book, I may get $1.50 to $2.00 for each book sold if I publish with a big publisher.
But times are changing. Publishers are doing less and less for writers and we are doing more and more for ourselves, but the publishers still take a lot of the profits.
So, I decided to reach out to you and ask my tribe to help support my book. Many of you gave me some of the initial money I needed to do a good edit and I put up the rest of the money to have a nice cover designed, have the book formatted, printed, and shipped.
With your help, we did it! Starting Sunday, people can get the book and you have some options of where to order. Each option means a different amount that comes to me, hopefully to help pay back some of what it cost to create the book. I don’t write in order to get rich or even make much money. I write because I have a passion to help people.
MenAlive is the culmination of my work up to now and I’m convinced it can help save millions of lives. In fact, I’ve made a commitment to do what I can to get the book into the hands of a million men. I know if they use the tools in the book they will reduce stress and ultimately live longer and more healthy lives. And I’m hoping you’ll want to help me do it.
So, I’m more concerned about getting the book in your hands than how much money I make on it. But I wanted to let you know the financial aspects of publishing.
If you buy the book in your local bookstore (and I support our independent local bookstores), I’ll make $4.00 on each book you buy.
If you buy the book on Amazon, I’ll make $6.00.
If you buy the book directly from me, I’ll make $12.00. Plus, I’ll send you a personally autographed copy. With the money I make I’ll be able to stay afloat and reach out to more people.
As a special treat if you are on my email list, I will send out a special link on Sunday where I’m giving out 250 free copies of the book. All I ask in return is that you help share the word of the launch via your social media.
So make a choice that works for you, but help me get this book out to the people who need it. Once you’ve read it, please give me a “star” rating on Amazon. I hope to get 100 “5 star” ratings. Also if you choose, leave a comment about the value MenAlive has made in your life. That allows people who don’t know my work to feel more inclined to take the risk to read the book.
A big publisher might publish 300 or 400 books a year. They are not as committed as we are to getting MenAlive in the hands of a million men. Thank you for helping me to help men and the women who love them. Together we can save lives and bring about a better world.